Our primary challenge was to highlight a century-old firm specializing in real estate restoration operations, while distinguishing it from competitors and creating a market-leading image.
To meet this challenge, we implemented several strategic solutions. First, we created an offer organization that showcases each of the firm’s areas of expertise. This allowed us to present the services offered in a clear and differentiating way.
Next, we worked on creating a visual identity in harmony with the firm’s future premises, located in a historical monument in Bordeaux. This approach allowed us to strengthen the firm’s visual identity and create a distinctive and memorable image.
Finally, we developed an impactful LinkedIn strategy, using visuals tailored to each of the firm’s areas of expertise. This increased the firm’s visibility on this key professional platform.
Among the highlights of our collaboration, we took the firm’s existing logo and created a special version, called the “club logo,” intended for use at sports-related events. This initiative strengthened the firm’s brand identity and created a positive association with dynamic events.
Additionally, we introduced horizontal scrolling in the design of the firm’s website, which imparted a unique and original character. This feature captured the attention of visitors and made the user experience more immersive.
Thanks to these actions, the firm successfully developed a strong and distinctive brand identity in the market. Its offerings were effectively highlighted, which significantly increased its visibility, especially for the new area of expertise. Thus, the firm reinforced its leadership position and picked up potential clients’ attention.
