Cornillier Avocats creates a cartography to promote its influence

Challenge

• Creating a framework of influence
• Innovate with each barometer’s new edition
• Spot new trends in this market

Solutions obtained

• Creation of an online survey and cartography to facilitate the identification of players by category of stakeholders: customers, investors, public authorities, etc.
• Publication of the survey results: drafting of a white paper, organisation of a social media campaign, organisation of a press conference, introduction of future business partners, etc.).

Highlights

• Presenting the attractiveness of this business sector (players, trends, customer profile, growth, etc.) to public authorities and to French and foreign investors.

Outcome

• Constantly increasing visibility in the press and on social media (almost 2 million reach on social media)
• Acknowledgement of the players

« Participating in the emergence of a sector of activity by giving visibility to its players. »